Google is now using SSL encryption to rank websites

This month Google confirmed that it is now taking into account a websites secure, encrypted connections in its search ranking algorithms.

This means any site using https (SSL certificates) will be getting a small, but significant, boost in search engine rankings. They (Google) are tying to build a safer & more secure internet by nudging websites to use encryption not just for website forms and eCommerce but for general website content too.

Google has also mentioned some useful tips to ensure you get the most out of switching your site to SSL.

1. Use 2048-bit key certificates

2. Use relative URLS for resources that are hosted on the same secured domain

3. Use https URLs for all other domains (such as Google Analytics and linking images)

4. Don’t block your https site from being crawled by Search Bots.

You can read the full article on Googles Blog.

Why not purchase an SSL certificate from us today or email us about installing an SSL on your existing website regardless of your website hosting provider!